Spirits innovator Emporia Brands is working in collaboration with its award-winning Distilleries et Domaines de Provence range to bring to the UK for the first time National Provence Cocktail Day.
Set to be this coming Friday 3rd June 2016, a number of bars and restaurants across the UK have joined the campaign to show off their cocktail creations using either the peach vermouth of Rinquinquin, the first legal absinthe since the ban of 1914 in Absente, and the thyme flavour of Farigoule, culminating in a hub of recipes to be featured upon www.provencecocktails.com.
No region of France is as incredibly blessed as Provence with the range of raw materials for original flavours to create wondrous liqueurs and vermouths. From orchards of peaches to hillsides of wormwood, Distilleries et Domaines de Provence have a glorious palette of flavours to work from, to create spirits, liqueurs and vermouths to inspire bartenders nationally.
National Provence Cocktail Day celebrates the innovation of such, showcasing the talent and creations from a wide variety of concepts, both on and off trade, across the UK.
Highlights across the UK include The Blackbird in Edinburgh showing off Provence Cocktails in the ‘Garden Shed’(Thursday 2nd to Sunday 5th June), whilst their Beer Garden will be taken over with an exclusive cocktail menu of 4 Provence delights.
Bistro Provence, also in Edinburgh, are running a week of Provence Cocktails, recommending their creations with food pairings, whilst The Tippling House in Aberdeen have produced five Provence Cocktails for the weekend.
In London, Gaucho Smithfields are launching a Provence Cocktail Day menu as part of their Aperitivo terrace, including the Rinquinquin based Peach Frappe.
The Midlands see’s the likes of The Edgbaston and 40st Pauls from Birmingham and Hockley Arts Club, World Social and Annies Burger Shack (all located in Nottingham) embracing Farigoule, Absente and Rinquinquin within their trademark cocktails, whilst the North East sees an in-store tasting at Fenwicks in Newcastle from 12-6pm and a Provence Cocktail Showcase on the 2nd June at BonBar with exclusive invites to local industry figures.
On the South Coast, the General Wine Company and their Liphook and Petersfield branches will be running Absente Absinthe tastings over the weekend, with the in-store tastings also running to Amathus Knightsbridge with a look at Rinquinquin.
The North of England will see El Gato Negro creating several Rinquinquin serves, whilst Cottonopolis have for you a specialised cocktail menu with Rinquinquin and Farigoule as well as food pairings. To continue the Manchester theme, Dusk Til Pawn have been utilising Farigoule for their Provence Cocktail specials, whilst it will also be the venue for a city-wide Provence Cocktail Day competition to show off the creativity of the city.
Speakeasy venue Riddles Bar in Altrincham are serving up Absente creations following the success of National Absinthe Day back in March, whilst Leeds and Backroom Bar have a Farigoule and Casco Viejo tequila creation on offer.
To cap off the Provence Cocktail Day activity, Pollen Street Social in London are joining forces with Emporia Brands and Distilleries et Domaines de Provence on the 5th June as part of Social Sunday 2016 For Hospitality Action.
A 5-course tasting menu prepared by Chef owner Jason Atherton, Sat Bains, Tom Kerridge and Claude Bosi is available, whilst across the street at Little Social, Greg Marchand from Frenchie, will be cooking his own tasting menu.
Also getting in on the food pairings are La Petite Mort in Edinburgh who are running a week long pop-up menu of four cocktails which will have recommended food pairings, culminating in a hosted 3 course dinner with paired Provence Cocktails on the 7th June.
For more information on Distilleries et Domaines de Provence and Emporia Brands, please visit www.emporiabrands.com
You can purchase the Distilleries et Domaines de Provence range online at Master of Malt and The Drink Shop, as well as in-store at Fenwick’s, General Wine Company and Amathus.