Sohocello Brought To You By Chase Distillery And Pizza Pilgrims


Grown in Amalfi, distilled in England, and born in Soho, this month (June) sees the launch of Sohocello – the strictly limited-edition fruit of an exclusive collaboration between the world-renowned Chase Distillery and Soho favourites, Pizza Pilgrims.

Sohocello is a continent apart from the sickly-sweet, mass-produced limoncello familiar to holidaymakers. Fusing single-origin Amalfi lemons with England’s finest spirit, and hand-crafted in small batches for the ultimate in flavour and refinement, it’s the authentic taste of sunny days and mellow evenings, by the sea or in the city. Enjoy Sohocello straight-up, ice-cold– or in a host of refreshingly continental cocktails.

Limited to just 1,000 highly-prized and exquisitely-presented bottles, the story of Sohocello began 2,000km from Dean St, where after scouring Italy in their Piaggio Porter van, Pizza Pilgrims founders Thom and James Elliot discovered the perfect lemons for making their very own limoncello in the hills above the fabled town of Amalfi.

A unique combination of constant sun, cooling mediterranean breeze, and rich volcanic soil add up to the ideal atmospheric conditions for cultivating the world’s most fragrant, delicious lemons. And when Thom and James arrived at the farm of 82-year-old Luigi Aceto – a man who was conceived, born and raised in his family’s ancient lemon groves – they knew Sohocello would be very special indeed.

With their vivid yellow, perfumed skins, Signor Aceto’s lemons are packed with the essential oils that make the difference between a standard limoncello and a drink which is nothing short of transcendent.

Hand-peeled and macerated in Chase Distillery’s 96% Hereford potato spirit for seven days, every drop of the precious lemon oil has been extracted, giving Sohocello its trademark cloudiness (the first thing to look for in a premium limoncello).

Italian food and style has been at the beating heart of Soho for more than a century. From the continental dining rooms of the early 1900s, to the espresso bars of the Fifties, the trusty trattorias of the Sixties and Seventies, and the chic cicchetterie of the Noughties, London’s bohemian quarter has always defined the nation’s sense of Italian cuisine. Sohocello continues this tradition – and defines la dolce vita for a new generation.

Sohocello will be available at a handful of selected retailers, including the famous Gerry’s Wines & Spirits in Old Compton St, Soho, as well as at Pizza Pilgrims in Dean St for £25 per 50cl bottle, ABV 29%. It’s the taste of 2014. Cin cin!

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