The Kraken® Black Spiced Rum has announced the launch of its biggest integrated campaign of all time, Screamfest – a horror movie-inspired campaign which premieres with an immersive Kraken fright night on 13th October while simultaneously rolling out with limited edition POS in over 2,000 venues nationwide. Screamfest is the biggest single campaign investment acrossContinue reading “The Kraken Black Spiced Rum Launches Screamfest”
