Following the grant awarded to the charity by the Tales of the Cocktail Foundation in July 2019, The Benevolent is pleased to invite bartenders and hospitality workers to their ‘Minds Matter’ mental health workshops. The purpose of ‘Minds Matter’ is to create a Benevolent certified Mental Health Awareness course that encourages bartenders to thrive byContinue reading “The Benevolent is Inviting Bartenders to their ‘Minds Matter’ Mental Health Workshops”
Category Archives: Events
RumFest Returns For 2019 Along With The RumFest Trade Show & Conference Day
Last year, RumFest saw over 2,500 visitors descend on London’s Earl’s Court to see some of the biggest names and the most exciting newcomers in the industry. This year promises to be just as impressive. Taking place on Friday 18th October, The RumFest Trade Show & Conference will see new and boutique rum brands showcasingContinue reading “RumFest Returns For 2019 Along With The RumFest Trade Show & Conference Day”
Chairman’s Reserve Mai Tai Campaign Returns to Celebrate 75 Years of the Mai Tai
Chairman’s Reserve St Lucia Rum is calling for entries for the 2019 Chairman’s Reserve Mai Tai Challenge, with the prize of a visit to St Lucia in 2020 at stake. Between now and August, bars are asked to create their own version of this classic rum cocktail, with four finalists going head to head atContinue reading “Chairman’s Reserve Mai Tai Campaign Returns to Celebrate 75 Years of the Mai Tai”
Florence Opens Its Doors To The Fourth Edition of the Florence Cocktail Week
Following the success of its past editions, Florence Cocktail Week (FCW) will make its return from the 6th to the 12th of May. Founded and organized by Paola Mencarelli and Lorenzo Nigro, the weeklong event dedicated to mixology “Made in Florence” serves up a sundry calendar consisting of master classes and night shifts, featuring ItalianContinue reading “Florence Opens Its Doors To The Fourth Edition of the Florence Cocktail Week”
Patrón’s Cocktails with a Conscience
This Earth Day, Patrón engages consumers to rethink their cocktails by mixing creativity and sustainability. Showing how to repurpose kitchen leftovers to create quirky concoctions at home, Patrón invites consumers to join Cocktails with a Conscience at The Conduit, the newest Mayfair’s members’ club with a social and environmental purpose. The ticketed event takes placeContinue reading “Patrón’s Cocktails with a Conscience”
The Perfect Margarita Recipes To Celebrate National Margarita Day
Jose Cuervo’s tequila expert, Oli Pergl has transformed the classic Margarita with a revised recipe that will inspire everyone to make the perfect serve in less than a minute in their own homes this National Margarita Day, 22nd February. The UK’s leading tequila brand, Jose Cuervo, has also joined forces with two renowned bartenders to deviseContinue reading “The Perfect Margarita Recipes To Celebrate National Margarita Day”
Celebrate International Margarita Day with Patrón Tequila
This year marks the 80th year of the Margarita, according to many. To celebrate this momentous occasion, Patrón Tequila invites you to raise a Perfect Patrón Margarita on International Margarita Day (Friday 22nd February) at some of the best bars nationwide. In conjunction with DrinkUp.London, Patrón has 360 complimentary Margaritas on offer for you and a friend to helpContinue reading “Celebrate International Margarita Day with Patrón Tequila”
Jose Cuervo Tradicional, 100% Agave Tequila, Launches the First User Generated Margarita Masterpiece for National Margarita Day
To celebrate National Margarita Day on Friday 22nd February, Jose Cuervo Tradicional is calling all Margarita fans to be part of a collaborative online project to create the world’s first social media Margarita masterpiece by sharing pictures of themselves enjoying their own Margarita traditions using the #LiveTradicional. The masterpiece will be inspired by the iconic,Continue reading “Jose Cuervo Tradicional, 100% Agave Tequila, Launches the First User Generated Margarita Masterpiece for National Margarita Day”
Rhum Fest Paris 2019 – The Sugar Cane Journey
The 6th edition of the Rhum Fest Paris will be held in the Grande Halle at the Parc Floral in Vincennes in a 2,800 m2 exhibition space on 13-15th April. With more than 180 brands and nearly 60 countries represented, it has established itself as a vibrant market place with the aim of becoming the leading European rumContinue reading “Rhum Fest Paris 2019 – The Sugar Cane Journey”
Florence Cocktail Week Returns In May For Its 4th Year
Following the success of its past editions, Florence Cocktail Week (FCW) will make its return from the 6th to the 12th of May. Founded and organized by Paola Mencarelli and Lorenzo Nigro, the weeklong event dedicated to mixology “Made in Florence” serves up a sundry calendar consisting of master classes and night shifts, featuring Italian and international guests,Continue reading “Florence Cocktail Week Returns In May For Its 4th Year”
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