Malibu To Abolish Bar Queues

Pioneering drinks brand Malibu is aiming to consign bar queues to the history books, with the launch of a ground breaking cup that will bring club and festival goers’ drinks directly to them. Featuring state-of-the-art ‘internet of things’ technology, the new ‘Coco-nect’ cups send signals to bar staff every time a fresh drink is required.Continue reading “Malibu To Abolish Bar Queues”

Malibu Boosts #BecauseSummer With Kygo Partnership

Malibu is to launch a partnership with Kygo, one of the world’s leading dance music artists, at the Ultra Japan festival, Tokyo, this week. Malibu will be teaming up with Kygo at music events and venues around the world and also creating a special video edit for his new single ‘Carry Me’ featuring Malibu. TheContinue reading “Malibu Boosts #BecauseSummer With Kygo Partnership”

Malibu Gets Connected With Largest Global Execution Of ‘NFC’ Enabled Bottles

Malibu, the world’s No.1 coconut flavoured rum[1], is leading the way in the world of spirits innovation with the launch of its new ‘connected’ bottles. 45,000 Malibu bottles have been produced including an entirely app-less technology called Near Field Communication (NFC) to deliver content directly to a smartphone, and represent the largest global deployment everContinue reading “Malibu Gets Connected With Largest Global Execution Of ‘NFC’ Enabled Bottles”

The Koko Kanu Miami Vice Champions Are Crowned

Premium Jamaican Coconut Rum Koko Kanu has announced Keivan Nemati and Maxwell Whitney from Zetter Townhouse Bar in London as the winners of its first ever ‘Kan-u-Kolada Your Miami Vice?’ cocktail competition. The final, which took place on the 11th May at Loves Company in Shoreditch, witnessed twelve pairs of bartenders battling it out to create aContinue reading “The Koko Kanu Miami Vice Champions Are Crowned”

J Wray & Nephew Announces First UK Campaign For Premium Coconut Rum, Koko Kanu

  J Wray & Nephew has revealed its first major consumer campaign for its premium Jamaican coconut rum, Koko Kanu. The campaign follows continued on-trade popularity and will see the UK’s only full strength coconut rum extend its focus to secure Koko Kanu listings nationally in the grocery and convenience channels. A series of consumerContinue reading “J Wray & Nephew Announces First UK Campaign For Premium Coconut Rum, Koko Kanu”

Malibu Winter Tasting Notes

Malibu Winter (21%) is the new limited edition from the coconut loving people of Malibu and they’ve come out with a unique concept – coconut flakes! It’s a very good idea, and the bottle itself has a ‘window’ where you can see the coconut flakes floating inside! It’s like your very own snow globe! The spirit is theContinue reading “Malibu Winter Tasting Notes”