Denomination Gives Adult Soda Brand Somersault Extra ‘Pop’

New Instagram-worthy drinks brand Somersault launches in a bid to tap into the burgeoning adult soft-drinks market, with a stand-out identity by drinks design specialist Denomination. The adult soft-drinks category is a huge growth area globally, as more consumers seek out no- and low-alcohol options with grown-up flavour profiles. Slow-brew soda start-up Somersault spotted aContinue reading “Denomination Gives Adult Soda Brand Somersault Extra ‘Pop’”

Luscombe Drinks

I’ve noticed lately that you can’t beat a good, refreshing drink. Easy to say, and I suppose everyone will have had the experience at some point in their lives, but if you’re like me, branching out and trying something different just seems to make it all a little sweeter. It’s with this statement that IContinue reading “Luscombe Drinks”

The Juice Shed Company

Meeting brand developers can be an exciting time as they start to show off their innovation, their ideas that have finally come fruition. It’s hard to stand out in a world that has such variety when it comes to the drinks scene, but I for one base Drinks Enthusiast around meeting and experiencing such, andContinue reading “The Juice Shed Company”

The Berry Company

Drinks Enthusiast is not always about alcohol or distilled spirits, but I try to experience a wide variety of expressions within the soft drink category, as shown with the likes of Zeo and Fentimans. The latest brand to come across me are the new Special Tea varieties from The Berry Company, a venture that bringContinue reading “The Berry Company”

Artisan Drinks

I’ve many a reference book on my shelves, ranging from brand specific, to cocktail ideas, to category overviews. It’s odd to admit then that despite the numerous titles, I don’t sit down, open one up and flick through. I do know why. I get incredibly frustrated if I come across an inspiring idea, or a cocktailContinue reading “Artisan Drinks”

Pimento Tasting Notes

‘At last, a beverage without alcohol, stronger than alcohol’. Sounds like the perfect tag line to grab your attention doesn’t it? Back in 2009, it caught the attention of it home nation France, an in particular Paris, where it was launched in March of that year. But what exactly is it? Well Pimento is a carbonatedContinue reading “Pimento Tasting Notes”


Many of you will drink a spirit with a mixer. A Gin & Tonic, Vodka & Lemonade or a Whisky & Coke would not be frowned upon if ordered at a bar, pub or restaurant. But do you ever take notice of what that mixer is? You are more than likely going to ask for yourContinue reading “Fentimans”