Swedish Victory In The Chairman’s Reserve Mai Tai Challenge 2017

Group

The last two weeks has seen me embrace my favourite rum brand more than ever with a trip to St Lucia for the Chairman’s Reserve Mai Tai season. Hosted at Capella Marigot Bay Resort and Marina, the 5* venue became the hub for a host of international and island based bartenders for several days, welcoming with a Chairman’s Reserve Spiced Ice Tea upon arrival and offering the relaxed and chilled vibes St Lucia is famous for.

The aim of the Chairman’s Reserve Mai Tai season is to culminate in a combined final of winning efforts from across the world from the last year, paired with St Lucian counterparts to crown the ultimate Mai Tai team and recipe. Representatives include the United Kingdom, USA, Spain, France, Portugal and Sweden, who each won their respective national heats to earn their way to the final.

After being inspired by a tour of St Lucia Distillers within the Roseau Valley, spiced rum talks from local producers, and an insightful chat on all things tiki by the renowned bartender and owner of Spirit of Tiki, Georgi Radev, culminating in the paired teams having the opportunity to experience the Castries Market in the capital city and pick up some local and home-produced ingredients and vessels, ready for the evenings finale.

Mai Tai

With 5 judges, including myself and Alva Preville (Taste of the Caribbean winning bartender in 2010 amongst his host of accolades), each paired team had to create a twist on the Chairman’s Reserve Mai Tai, using their inspiration from their trip so far, whilst also showing off teamwork and producing to us all a display that would be worthy of the top prize!

With magic tricks and crowd chants for showmanship, it all accompanied serves such as the ‘Sop It To Me Baby’ by 3rd place winners Anthony Guaetta (Twin River Casino, USA) and Daniel Francois (Capella, St Lucia) that saw Chairman’s Reserve Spiced mixed with the 6th edition of 1931 rum, a homemade spiced liqueur and Key Lime juice. Second place had the ‘Chairman’s Spiced Intellect’ presented by Andrew Turner (Milk Bar, UK) and Ron Hillar (Capella, St Lucia). They shook up a blend of their homemade spiced syrup, Chairman’s Reserve Forgotten Cask, lime juice, pineapple juice, Angostura bitters and a dash of Chairman’s Reserve Spiced, complete with a pineapple, ginger and rosemary garnish.

presentation

The winning drink though? It was the ‘Helen of Tiki’ by Sharam Mohebbi of OGBG Bar & Restaurant in Sweden and his St Lucian counterpart Stephen Peter. Mixing Chairman’s Reserve Original and Chairman’s Reserve Spiced with Caribbean sherbet, ginger spice and passion fruit plus freshly squeezed lime, it won the judges plaudits! Earning them a cash prize, trophies and a trip for Sharam back to St Lucia, and Stephen to Sweden, plus local television coverage, it’s meant a truly well-deserved effort from both the winning team and all participants in placing them on the map when it comes to the Mai Tai cocktail!

Look out for the 2018 Chairman’s Reserve Mai Tai season as more countries become involved with the challenge, as well as plenty of opportunities to experience a variety of Mai Tai twists, or indeed you can create Sharam’s and Stephen’s today!

Winning Cocktail
‘Culture Paradise’


40ml Chairman’s Reserve Original

30ml Chairman’s Reserve Spiced
30ml Caribbean Sherbet
20ml Ginger spice & passionfruit
20ml Freshly squeezed lime

Shaken over ice and served within a bowl or goblet. 

For more information on St Lucia, visit here.
Learn more about Chairman’s Reserve by visiting here.
To experience Capella Marigot Bay Resort and Marina, visit here.

© David Marsland and Drinks Enthusiast 2017. Unauthorized use and/or duplication of this material without express and written permission from this blog/sites author and owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to David Marsland and Drinks Enthusiast with appropriate and specific direction to the original content.

Reading’s Milk Bar Named Winners Of The Chairman’s Reserve Mai Tai Campaign

Milk Mai Tai
Spirits innovator Emporia Brands and award-winning Chairman’s Reserve rum of St Lucia Distillers, are proud to announce the winning venue for the 2017 Chairman’s Reserve Mai Tai campaign.

Milk Bar from Reading were announced on Tuesday 26th September winners at The Magic Roundabout, one of London iconic pop-up sites. The final saw five venues from across the UK recreate their Chairman’s Mai Tai’s to the public and VIP judges, hoping to win a trip for two to St Lucia as part of the prestige Chairman’s XI programme.

Joining Milk at the final were last year’s winners Alvino’s of Newcastle upon Tyne, Colonel Porter’s, also of Newcastle upon Tyne, Ten Mill Lane from Cardiff and wild card entry of Panda & Sons from Edinburgh.

With a secret panel of judges on hand to test out each cocktail, Milk were deemed worthy winners for 2017 and earnt their place on the plane to St Lucia.

Winning Recipe*:

Pearl of the Caribbean

35ml Chairman’s Reserve Spiced
20ml Chairman’s Reserve Gold
15ml fresh lime juice
35ml milk shrub no.2
3 dash angostura bitters
Shake and strain over crushed ice in up-cycled food tin. Garnish with a thyme sprig, dehydrated lime and desiccated coconut.

*Shrub Recipe

200ml caster sugar
175ml cold water
Whole fig, in 8ths
2 big lime peels
50ml crushed almonds
25ml chairman spiced
15ml orange flower water
50ml red wine vinegar

Method –

Bring sugar and water to boil, dissolve sugar fully. Add figs and lime peel and simmer for 5 min. Remove from heat and add crushed almonds. Bring back to boil and simmer for 2 min. Add Chairman’s and orange flower water. Simmer for 1 min. Add red wine vinegar. Simmer for 1 min, let cool slightly and filter through coffee filter.

Winner Named In The Chairman’s Reserve Mai Tai Campaign

MaiTai
Spirits innovator Emporia Brands and award-winning Chairman’s Reserve rum of St Lucia Distillers, are proud to announce the winner of the Chairman’s Reserve Mai Tai campaign for 2016!

The final, held at The Magic Roundabout in London last night, one of the cities iconic pop-up sites, featured four venues from across the UK who were tasked during June and July to promote their twist on the classic Mai Tai cocktail using two expressions of Chairman’s Reserve. Utilising social media, events, Chairman’s Reserve sales and innovative promotional activity, bars and restaurants earned a vast amount of points, with the aim of gaining a spot in yesterday’s final, with the ultimate prize of a training visit for two to St Lucia as part of the prestige Chairman’s XI programme.

The final four to make the final were Mahiki of London, Alvino’s based in Newcastle, The Bureau of Birmingham, and lastly Trading House, also of London.

The respective bars were invited down to Magic Roundabout to re-create their Chairman’s Reserve Mai Tai cocktail to the VIP crowd at the biggest Mai Tai party of the summer!

With this, we’re very proud to announce that the team at Alvino’s from Newcastle impressed the crowd the most, and have earned their place on the plane to St Lucia later in the year!

AlvinosEnjoy the Alvino’s Chairman’s Reserve Mai Tai:

25ml Chairman’s Reserve White Label rum
25ml Chairman’s Reserve Finest rum
15ml King’s Ginger liqueur
25ml lime juice
10ml pineapple juice
10ml orgeat syrup

Add all ingredients to shaker, shake with cubed ice, strain into chilled Collins over crushed ice. Mint sprig & Fernet Branca float garnish.

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