The Kraken® Black Spiced Rum has announced the launch of its biggest integrated campaign of all time, Screamfest – a horror movie-inspired campaign which premieres with an immersive Kraken fright night on 13th October while simultaneously rolling out with limited edition POS in over 2,000 venues nationwide. Screamfest is the biggest single campaign investment acrossContinue reading “The Kraken Black Spiced Rum Launches Screamfest”
Category Archives: Events
Final Five Named In The Chairman’s Reserve Mai Tai Campaign
Spirits innovator Emporia Brands and award-winning Chairman’s Reserve rum of St Lucia Distillers, are proud to announce the final five venues who will be participating in the UK final of the current Chairman’s Reserve Mai Tai campaign. The evening, to be held at The Magic Roundabout, one of the cities iconic pop-up sites in London,Continue reading “Final Five Named In The Chairman’s Reserve Mai Tai Campaign”
Hi-Spirits Breaks Out The Brands For London Cocktail Week
Hi-Spirits will be celebrating the capital’s booming cocktail culture by putting some of the biggest brands in its portfolio in the spotlight during London Cocktail Week. Southern Comfort, Buffalo Trace bourbon, Tito’s Handmade Vodka and the classic Italian Fratelli Branca liqueur range will all be featured, with the cocktail cognoscenti able to enjoy a rangeContinue reading “Hi-Spirits Breaks Out The Brands For London Cocktail Week”
St-Germain Is Bringing A French Touch To The Oxo Tower Bar’s Terrace
St-Germain is bringing a splash of joyful decadence to the OXO Tower Bar’s Terrace this September. In celebration of the thousands of elderflowers harvested to create the unique elderflower liqueur, St-Germain has partnered with Harvey Nichols in a terrace takeover welcoming guests through its doors until Tuesday 31 October. The takeover will capture the spiritContinue reading “St-Germain Is Bringing A French Touch To The Oxo Tower Bar’s Terrace”
Bombay Sapphire’s ‘The Glasshouse Project’ Continues World-Wide Multi-Stop Tour In Manchester
BOMBAY SAPPHIRE, the world’s number one premium gin, has announced Manchester, UK, as the next stop of The Glasshouse Project. Taking place 14-16 August, the vibrant city is the second stop in the global tour of the brand advocacy initiative following the launch of this year’s programme in Mallorca last month. Designed especially for theContinue reading “Bombay Sapphire’s ‘The Glasshouse Project’ Continues World-Wide Multi-Stop Tour In Manchester”
The Bassano Bar @ PizzaExpress Launches ‘Bassano Aperitivo Season’
Pop-up innovators Bassano Events and their Manchester venue, The Bassano Bar @ PizzaExpress located on First Street, are launching a tasting calendar of Italian aperitivo over the next two months. Focusing on Distilleria Nardini, the namesake of the bar name Bassano with its origins from Bassano del Grappa in Northern Italy, guests will enjoy oneContinue reading “The Bassano Bar @ PizzaExpress Launches ‘Bassano Aperitivo Season’”
GREY GOOSE® Hosts Trans-Atlantic Celebration to Honour Legendary British Bartender, Dick Bradsell
Grey Goose, the world’s best tasting vodka, will pay tribute to the man who many believe invented the Espresso Martini cocktail at Tales of the Cocktail festival by live-streaming events in New Orleans and London simultaneously GREY GOOSE, the world’s best tasting vodka, will host a trans-Atlantic celebration of the life of legendary bartender, DickContinue reading “GREY GOOSE® Hosts Trans-Atlantic Celebration to Honour Legendary British Bartender, Dick Bradsell”
The Juniper Bar To Add Colour To King George VI Weekend At Ascot
Racegoers can look forward to bringing their own splash of colour to the King George VI Weekend at Ascot Racecourse this year (Friday 28th and Saturday 29th July) with a new selection of colourful customisable cocktails available from The Juniper Garden Gin Bar in the Queen Anne Enclosure at the race meeting. Using the classicContinue reading “The Juniper Bar To Add Colour To King George VI Weekend At Ascot”
Peroni Ambra Brings A Taste Of Italy To Manchester This Summer
To celebrate the launch of Peroni Ambra, the Italian brewer has partnered with The Oast House in the heart of Manchester to open ‘The Apertivo Bar, Presented by Peroni Ambra,’ this summer. Peroni Ambra extends the brand into a new territory, for the first time since its creation in 1963. Inspired by the classic ItalianContinue reading “Peroni Ambra Brings A Taste Of Italy To Manchester This Summer”
Sons of Armagnac Launches Across The UK
Sons of Armagnac is the new awareness campaign spearheaded by UK innovator Emporia Brands and its Armagnac partners Comte de Lauvia and Marquis de Montesquiou. Starting on June 12th and ending on 18th June (Fathers Day), many of the top bars and retailers across the country will be taking part in raising the profile ofContinue reading “Sons of Armagnac Launches Across The UK”
DRINKS ENTHUSIAST 